Budget

Know your decision-maker: how to get buy-in on your budget

Know your decision-maker: how to get buy-in on your budget

It’s that time of year again, and there’s lots of talk about budgets. Maybe you’ve got ambitious plans you need approval for. Maybe you’ve got an idea you’re pitching for a best-in-class solution. Whatever the case, getting buy-in from your decision-maker¹ isn’t always easy Here, we share key insights into business decision-makers at a global

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How to Determine a Marketing Budget for Your Brand in 2020

The new year is a time when we naturally pause and reflect on the prior year to decide what we want to do differently moving forward. We do this in our personal lives almost instinctively, but it’s essential to take stock of what we need to change in our businesses, too. One of the most

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Crawl budget trend graphs in DeepCrawl

5 Ways to Get Better Log File Insights for Crawl Budget Optimization

Crawl budget optimization is crucial for focusing the attention of search engine crawlers onto your website’s most important pages each time they visit. Some of the key benefits of improving crawl budget include: Reduced server/bandwidth costs. Increased crawl rate of valuable pages. Increased speed of discovery of new pages. Increased speed of updating changed pages

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