This post was sponsored by Page One Power. The value of links has remained one of the few constants in the SEO industry, even as search matures into one of the most important channels in digital marketing. But link building is the least controllable element of SEO and can be time-intensive and frustrating without dedicated […]
Are Links the Missing Piece in Your SEO Strategy? Read More »
A recent interview with James Murray, EMEA product marketing manager at Microsoft Bing, and Laura Hampton of Impression suggested that Bing will be decreasing the impact links play in their overall search ranking algorithms. We asked Bing about this, and they told us that links are still a very important ranking factor for search rankings.
Bing says links are still a very important ranking factor Read More »
Barry Schwartz Barry Schwartz is Search Engine Land’s News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on social media at @rustybrick, +BarrySchwartz and Facebook. For more background information on Barry, see his full bio and
Google AdWords addiction ads, Bing on links & Google Home mini Read More »
This is a very popular question and people are always trying to find out how long it takes for Google to index links after you build a link. With each new link built within an authority site, you have the potential to boost your rankings within the SERP’s so it’s no wonder people are always
How Long Does It Take Google to Index New Links? Read More »
In June, Google was fined $2.7 billion by the EU for “favoring its own content” in shopping search results. The company is reportedly appealing the decision. In the interim, Google has been compelled to propose an alternative presentation of search results to remedy and respond to the EU decision. According to Reuters, the company “has
Amy Gesenhues is Third Door Media’s General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed
AMP links at large, August’s top 10 YouTube video ads & FTC news Read More »
Amy Gesenhues is Third Door Media’s General Assignment Reporter, covering the latest news and updates for Search Engine Land and Marketing Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed
Amp links at large, Google AdWords demographic targeting & more Read More »
A new ranking study done by Stone Temple Consulting on the importance of links has just been released. The study shows clearly how links are as powerful as ever for ranking in the Google search results. The study used several models to illustrate why links remain a powerful ranking factor and compared them to the
New Google link study shows links are as important as ever for ranking well in search Read More »
Posted by randfish Without a solid base of links, your site won’t be competitive in the SERPs — even if you do everything else right. But building your first few links can be difficult and discouraging, especially for new websites. Never fear — Rand is here to share three relatively quick, easy, and tool-free (read:
Internal links are important for ranking high on search engines As a lanky teenager, basketball was always my sport of choice at school; I scored three pointers for fun, towering above my classmates to effortlessly send the ball sailing into the net. (Or at least that’s how I like to remember the pinnacle of my sporting
