Harrison Mateika – November 11, 2022 On October 12th, Google announced that their flagship dashboard platform Data Studio will be rebranded as Looker Studio. This raises many questions, but the most immediate one is: what has changed? Looker Studio Changes The short answer is that, on the surface, nothing major has changed outside of a […]
Google Data Studio is Now Looker Studio: What Does this Mean? Read More »
Earlier today, Google announced plans to acquire unified data and analytics platform Looker for $2.6 billion in an all-cash transaction. Once the deal is complete later this year, Looker will join Google Cloud. “Google Cloud is being used by many of the leading organizations in the world for analytics and decision-making. The combination of Google
A visualization of a nervous system. Segment, the San Francisco-based customer data platform, is out with a new collaboration that positions it as a kind of virtual marketing automation platform. Originally, Segment’s purpose in life was to act as a kind of data switchboard. Businesses can pipe data in and out of their various marketing
