Mainframe

Six Critical Steps to Improving Mainframe Agility

Chris O’Malley is CEO of Compuware. Over the last year and a half, one of the few bright spots in IBM’s search for sustained revenue growth has been the z14 mainframe, which has achieved the strongest mainframe performance in decades following IBM’s highly successful z13 cycle. But, are the last four years of strong mainframe performance …

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Marketing Strategy – Bringing the Mainframe to Millennials: B2B Marketer of the Year Deon Newman Talks to Marketing Smarts [Podcast] : Marketing Podcast

Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Deon Newman, B2B Marketer of the Year and IBM’s vice-president of marketing for System z, spearheaded a global campaign marking the 50th anniversary of the company’s iconic mainframe computer. The Mainframe50 campaign generated more than 25,000 news stories and 90,000 …

Marketing Strategy – Bringing the Mainframe to Millennials: B2B Marketer of the Year Deon Newman Talks to Marketing Smarts [Podcast] : Marketing Podcast Read More »

Retiring Mainframe Programmers: Should I Care?

Key Takeaways Mainframe developers are not just retiring, they are expiring — and young developers have little interest in mainframe careers. Mainframe programmers have be treated like bus drivers whose only job is to consistently move huge amounts of data. It’s not the mainframes that are aging; mainframes out compete Microsoft and Linux …

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