Media

Master the art of social media reporting (with our editable template)

If you’re responsible for your business’ social presence, you might feel a bit under pressure. Totally understandable. Perhaps your boss wants to know that your efforts are paying off. Or maybe the rest of your marketing team wants to make sure you’re on the same page. And hey, these are fair concerns. As businesses invest […]

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Neustar Media Effectiveness Study Reveals Digital Advertising Tops TV in Movie Studio Mix – Argus Press

Neustar Media Effectiveness Study Reveals Digital Advertising Tops TV in Movie Studio Mix  Argus Press STERLING, Va.–(BUSINESS WIRE)–Dec 13, 2018–Neustar ®, Inc., the leading trusted, neutral provider of unified marketing intelligence, today revealed the … Source link

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Neustar Media Effectiveness Study Reveals Digital Advertising Tops TV in Movie Studio Mix

STERLING, Va.–(BUSINESS WIRE)–Dec 13, 2018–Neustar ®, Inc., the leading trusted, neutral provider of unified marketing intelligence, today revealed the findings of a media effectiveness evaluation that analyzed advertising channels for 70 U.S. movies, representing a majority of wide-release box office sales. The analysis covered eight different marketing channels – TV, online, display, online video, paid

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