The toughest part of running any sort of social media campaign? Coming up with new ideas. Marketers are expected to juggle multiple social profiles and keep them up-to-date with fresh posts. It’s tough. Your followers are hungry for new content and you’re expected to deliver on a consistent basis. But when you constantly recycle the […]
20 Social Media Ideas to Keep Your Brand’s Feed Fresh Read More »
‘Customer experience’ has become one of the biggest buzzwords in digital marketing, and brands are looking for more effective ways to interact with and engage customers in new and exciting ways. And what better way to do that than by having existing customers praise a company’s products and services, because that provides social proof, which is
3 Examples of Why User-Generated Content Is Blowing Up On Social Media Read More »
This week’s ‘Skim: Twitter officially doubled the number of characters you can tweet, and the (so far) surprising result; Facebook launches Messenger Platform 2.2 with all sorts of new capabilities for brands; Facebook launches polls for users and pages; Snap stock takes a tumble, and the company looks to an algorithmic feed for help; Twitter’s
Social Media News: Twitter Doubles Character Count; Messenger 2.2: 11 Stories Read More »
In the past few months, there have been some pretty remarkable changes to the social media platforms we know and love. While some may view these changes as small or insignificant, capitalizing on the new features while they’re still fresh can better position your brand to catapult your social media influence to new heights. Here are a
These 5 Recent Small Changes in Social Media Can Have a Big Impact on Your Success Read More »
Most social media influencers expect Instagram to be the network they focus on most next year, according to recent research from Hashoff. The report was based on data from a survey of 414 influencers in a wide range of B2C topic areas who use Hashoff’s platform. Some 93% of respondents say Instagram is the social
Social Media Influencers’ Top Social Networks for 2018 Read More »
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This week’s Skim: Facebook’s new standalone app wraps Yelp, Foursquare, and Facebook Events into one; Snapchat’s massive redesign and upcoming algorithm; LinkedIn streamlines Lead Gen Forms for messages; Amazon courts Instagram and Twitter influencers with a commission program; the social app that was just bought by a Chinese startup for nearly $1 billion; why Pinterest
Social Media News: Facebook’s New Local App; Snapchat’s Redesign: 10 Stories Read More »
Simply being on social media and earning lots of followers isn’t enough to drive people to your eCommerce business. According to research conducted by Compass, the average conversion rates from social media to purchases are quite meager – to be precise, stores that have a presence with 5,000 or more followers have, on average, the
4 Tips for Growing Your eCommerce Business with Social Media Read More »
ABC The tenth couple to go home during season 25 of “Dancing with the Stars,” falling just short of the coveted Mirrorball trophy, is Drew Scott and Emma Slater. Frankie Muniz and partner Witney Carson were also in jeopardy. Before taking one final bow center stage, Scott praises the talent of the remaining finalists, which
Social Media Reacts to Drew Scott and Emma Slater’s Elimination Read More »
Using social media to deliver great customer service is no longer an option — it’s a must. Twitter reports that customer service interactions on social have jumped 250 percent in the past two years. Two-thirds of consumers are already using Twitter or Facebook for customer service. By 2020, Gartner predicts that 90 percent of brands
