“The more specialized you are, the more premium you’re going to command.” This is what Rich Pearson, Upwork’s Senior Vice President of Marketing, said recently regarding the highest paid freelance skills. Upwork just released its report on the top 20 skills for freelancers based on billings on the company’s site throughout 2017. The list was […]
Top 16 Freelance Jobs in 2017 were all in Technology, UpWork Says Read More »
Ag Tech – short for agricultural technology – is one of many rapidly growing markets that are being revolutionized by the way that new technologies are changing the way we work. Plenty of specialist ag tech companies are even securing major funding from investors and venture capitalists. Perhaps there’s a reason why we call it
Last year we looked at how delivering effort-free customer experiences was the driving force behind the change in customer expectations. Whilst delivering effortless customer service is still critical to delivering seamless customer experiences, a lot changed in 2017 also. The digital customer service landscape evolved significantly, truly undergoing its own digital transformation. The maturation of
The Top 5 Customer Service Stats and Trends For 2018 Read More »
Where is your website traffic coming from? If you’re relying on people to find you through a Google search, search engine optimization (SEO) needs to be at the top of your priority list. You won’t be able to generate leads for your business if nobody can find you. Did you know 93% of experiences on the Internet
Deciding where to focus your efforts in 2018 is important. It helps with budget and resource allocation, and it alerts you to areas where you might need to upskill your team Reviewing the performance of each campaign, across every channel is a good place to start. Every business is different and every audience responds to
Why email marketing needs to be a top priority for 2018 Read More »
Usefulness Content Freshness In the chaotic and disruptive world of business, getting to the famous “C-suite” isn’t easy as it used to be. “Crack the C-Suite Code”, by an executive leadership industry expert, helps any aspiring CEO develop the mindset and framework needed to manage their
Crack the C-Suite Code to Get to the Top – Small Business Trends Read More »
Absurdly Driven looks at the world of business with a skeptical eye and a firmly rooted tongue in cheek. Public distaste for companies can run a little behind actuality. By the time surveys are taken and opinions are expressed, the distasteful companies are already doing something about their poor image. Still, when 24/7 Wall Street put
Five days and ten sessions later, we’re still buzzing from all the awesome insights we’ve learned at our second digital conference, Sprout Sessions: Inspiring Action. We’re grateful not only to all of our incredible speakers, but also to everyone who participated in this epic week of education and inspiration. Our goal for this series was
Top Takeaways From Sprout Sessions: Inspiring Action Read More »
Late January is a truly magical time, when the shriveled, withered remains of Christmas trees litter sidewalks across the nation and stores eagerly begin peddling overpriced boxes of chocolates and underpriced bottles of cheap wine in anticipation of Valentine’s Day. It’s also the perfect time to take a look back at the top stories from
Big Changes to AdWords, Facebook, & More Top Stories from January Read More »
What follows are our 10 most popular articles for January 2018, recognizing that articles we published earlier in the month are more likely to make the list than later ones. 5 Content Marketing Ideas for February 2018 Valentine’s Day dominates the retail calendar in February, driving more than $18 billion in consumer purchases in the
