Streaming is going to be the primary way people consume sports content according to former ESPN President John Skipper. Skipper is now Executive Chairman of the Perform Group, which considers itself the digital leader in global sports media and is, in fact, one of the fastest growing sports media companies in the world. John Skipper, […]
Former ESPN President Says Streaming is the Future of Sports Viewing Read More »
Content marketing remains important for small businesses, a Clutch survey says. But that’s only when the content is useful and valuable. 2018 Content Marketing Statistics According to the survey, 73% of respondents say they’ve made purchases as a result of viewing marketing content. Another 70% say they consider content marketing useful and valuable, which pushes
73% of Consumers Have Purchased Something After Viewing Marketing Content Read More »
Facebook is rolling out a new option which will enable groups to watch and engage with video content in real-time. Source link
Facebook Rolls Out 'Watch Party' Communal Video Viewing Option to All Groups Read More »
Facebook’s working on a new video option which aims to boost engagement by enabling creators and publishers to post pre-recorded video within the Facebook Live environment. Sounds a bit weird, right? Especially given Facebook has previously sought to crack down on ‘fake’ Facebook Live videos, where publishers re-broadcast old content through Facebook Live in order
Facebook Tests Out New Video Format to Boost Communal Viewing and Engagement Read More »
The amount of video being watched via social platforms is increasing, but another popular trend among digital viewers is real-time discussion, and participation around video content. This is most evident on Twitter – previous research has shown that up to 50% of Twitter users will look up hashtags from a TV show to see what
Facebook’s Testing a New Communal Video Viewing Option for Groups Read More »
Chart of the day: Over 1 in 2 now watch video on social each month According to Global Web Index, 56% of internet users report watching videos on the four major networks, up from 38% in 2015. With platforms such as Snapchat, Instagram and Facebook adding more video features and content, this suggests engagement with video will
Have you ever monitored the viewing pattern of people visiting your website? This is the pattern in which people view, in this case, websites. There are a lot of ideas about this out there. Now I’m wondering: is there one ‘right’ pattern? Can we somehow turn all the results of research about this into one optimized website?
Some 51 million US households now engage in over-the-top (OTT) streaming of video content—i.e., via the Internet to a television set—according to recent research from comScore. The report was based on April 2017 data from comScore’s panel of 12,000 households across the United States. More than half (54%) of households with wifi now engage in
OTT Video Viewing Stats: Top Devices and Platforms Read More »
