Most marketers are familiar with KFC’s hilarious and well-publicized campaigns in the UK and the US, but does the brand have the same whimsical personality in Asia? It must be both exciting and challenging to work with the KFC brand these days. Following the fast food restaurant’s famous FCK campaign in the UK and Chickendales […]
5 examples of quirky KFC marketing campaigns in Asia – Econsultancy Read More »
When I arrived at the KFC at 11:15 a.m., I expected maybe a little more the usual lunch rush — not the line that wound around the building or the backup of traffic that stretched a mile up the highway. I also didn’t expect the green-and-white stripes that replaced the traditional red-and-white color scheme of
We Tried KFC’s Beyond Fried Chicken and It Tastes Like the Real Thing Read More »
Kentucky Fried Chicken is moving beyond chicken. Beyond Meat and KFC announced Monday that they’re working together on “Beyond Fried Chicken” — meat-free “chicken” nuggets and boneless wings meant to mimic the taste and texture of the real thing. KFC will be testing the plant-based chicken products for one day only on Tuesday at the
KFC and Beyond Meat Partner to Test Plant-Based Fried Chicken Read More »
Yum Brands which owns Taco Bell, KFC, Pizza Hut and other restaurant brands are at the forefront of technological innovation. Yum also isn’t afraid to experiment with seemingly outlandish ideas either such as their announcement of the Toyota Tundra Pie Pro which makes pizza on the go. Yum Brands CEO Greg Creed recently discussed Yum’s
Driverless Cars, Robots Making Pizzas, This is All In Our Future Read More »
KFC Is Using Virtual Reality to Train Its Cooks “The Hard Way” Virtual Reality, gamification, employee training, and fried chicken…These are not things that would usually go together. But leave it to the iconic brand KFC to bring us yet another “un-usual” marketing idea to whet our appetite for its product. Whether it’s an ever
KFC Is Using Virtual Reality to Train Its Cooks “The Hard Way” Read More »
