Algorithms

After Google manual actions expire, algorithms may handle some of those site penalties

With Google manual actions, real people at Google apply penalties to websites that are not complying with Google’s Webmaster guidelines. Google launched a manual actions viewer in Google Search Console in 2013 to communicate human-added penalties to your website. John Mueller, a Google webmaster trends analysts, said Friday on Twitter that sometimes manual actions can […]

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Report shows YouTube and Google video ranking algorithms differ widely

SEO BLOG / Good To SEO

According to a new report released by RankRanger, a good ranking in YouTube search doesn’t guarantee that a video will also rank well in the video carousel in Google search, and vice versa. This study clearly showed that the YouTube search ranking algorithm is significantly different from the algorithm that Google search uses for videos in the

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The Current State of Social Media Algorithms [Infographic]

SEO BLOG / Good To SEO

Social media algorithms are constantly evolving. And as marketers, it’s our job to understand the way these platforms work so we can optimize our content to best be shared on any and all of the platforms we live on. As user bases grow and feeds become jam-packed with content, the social media platforms are proactively adjusting

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Why hacking social media algorithms is a losing strategy

Channel: Social Media Marketing, Facebook, Facebook: News Feed, SEO BLOG, Social media marketing, Social Media Marketing Column, Social Media Marketing: Spam, twitter, Twitter: Timeline / Good To SEO

We human beings love shortcuts. From the time our distant ancestors began to walk upright, hacking was our way of life. If a Neanderthal hunter could find a quicker path to the hunting grounds, he might out-compete his neighbor for the annual mastodon haul. Thousands of years of evolution have not dulled this impulse, and

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Should SEOs & Content Marketers Play to the Social Networks’ "Stay-On-Our-Site" Algorithms? – Whiteboard Friday

SEO BLOG / Good To SEO

Posted by randfish Increasingly, social networks are tweaking their algorithms to favor content that remains on their site, rather than send users to an outside source. This spells trouble for those trying to drive traffic and visitors to external pages, but what’s an SEO or content marketer to do? Do you swim with the current,

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Dynamic content, Snapchat ad news & social algorithms

Channel: CMO Zone, Marketing Day, SEO BLOG / Good To SEO

Amy Gesenhues is Third Door Media’s General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed

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Your brand vs. social algorithms: The conundrum of 2018

Channel: Social Media Marketing, How To Guides: Social Media Marketing, SEO BLOG, Social media marketing, Social Media Marketing Column / Good To SEO

Bloomua / Shutterstock.com There I was, trying to convince my friends that the purpose of Instagram was to take pictures in the moment. “Insta-gram,” I said slowly. “As in… in the instant. If you wait a day, that’s too late. The picture is no good.” “That’s not true,” one of them said. “People post whatever

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Learn About Social Media Algorithms, Augmented Reality and More Changing Business Trends

Facebook, SEO BLOG, Social Media / Good To SEO / 1 Comment

The tools, platforms and methods you use to grow your business are constantly changing. So you need to keep up with all the latest updates and trends. Members of the online small business community have some great insights about these changing tools and trends, ranging from social media algorithms to augmented reality. Read on for

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Why Marketers Should Embrace the Age of the Algorithms [Podcast]

SEO BLOG / Good To SEO

Susan Etlinger, an Industry Analyst at Altimeter, a Prophet Company is the featured guest on episode 165. Susan is a globally recognized expert in digital strategy, with a focus on artificial intelligence, big data, analytics and digital ethics. She conducts independent research and has authored a series of reports available for download at Prophet.com. On this

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