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A Crash Course in Being a Facebook Admin

Does your company have a Facebook page? With almost 80 percent of online Americans actively browsing the platform, it would be almost irresponsible not to. But as many a business owner, especially small and medium businesses, have found, social media management can quickly start to feel like a chore. The easy solution here, if you …

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Facebook and Instagram earn Jicwebs brand-safety certification

Facebook and Instagram have attained Jicwebs brand-safety accreditation after an audit of their advertising processes and how they adhere to the cross-industry body’s good-practice principles. The good-practice principles of Jicwebs’ Digital Trading Standards Group are the UK’s industry standard for brand safety and are intended to minimise the risk of advertising being served alongside offensive content. …

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Facebook rolls out new video tools, plus Instagram and IGTV scheduling feature – TechCrunch

Facebook on Monday announced a number of updates aimed at video creators and publishers, during a session at the International Broadcasting Convention (IBC) taking place in Amsterdam. The updates involve changes to live video broadcasting, Facebook’s Watch Party, and Creator Studio, and they include enhancements to tools, expanded feature sets, and improved analytics, among other …

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News Roundup 13th September 2019

Facebook launches new influencer tools, US states launch Google probe, programmatic advertising revenue growth and Google’s expanded advert options Facebook is aiming to make its platform better for influencers and public figures with the release of new tools that could help them find new audiences. 48 out of 50 US states have joined together to …

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Social media should co-operate on overseeing political advertising, expert tells Canadians

BRAMPTON, Ont. — Facebook and other social media platforms around the world need to use internationally-agreed upon standards for monitoring and taking down troublesome online political ads, according to a British expert. Sam Jeffers, a visiting global fellow at Ryerson University’s Leadership Lab and co-founder of the U.K. based service Who Targets Me, which monitors …

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Italian media brand Freeda raises $16m for UK expansion

Italian media company Freeda has plans to ramp up operations in English-speaking countries. Milan-based media brand Freeda has raised $16m in Series B funding. The round was led by Alven, with participation from investor club U-Start. Endeavor Catalyst and UniCredit were also new investors in the company. Freeda is an Italian media brand. It was …

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