Commerce

Technical considerations before purchasing a commerce platform

Choosing a commerce platform is one of the most crucial and important decisions you’ll make in the early life of your business. There are a number of factors to consider before purchasing a commerce platform – in fact, the choices are endless. But what’s really important? Here are some of the key considerations. The product catalogue

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The Mobile Commerce Revolution: Tim Hayden Talks to Marketing Smarts [Podcast] : Marketing Podcast

Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Tim Hayden has more than 20 years of experience in experiential and new media marketing for brands in both B2B and B2C marketplaces. He was co-founder and CMO at 44Doors, which developed a mobile marketing platform and mobile marketing services

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How to Increase Your Ecommerce Revenue by Leveraging Social Commerce

The ecommerce industry has become a very competitive space over the last several years. In fact, more than half of Internet users across the globe made a purchase online in the last year. Younger generations with a strong purchasing power lead the way in this trend. In fact, 67% of Millennials would rather shop online as

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US Chamber of Commerce Backs New Bill to Help Main Street Businesses – Small Business Trends

The US Chamber of Commerce sent a “key vote” letter to the Senate in support of S.2155, the Economic Growth, Regulatory Relief, and Consumer Protection Act. The bill looks to provide community banks with regulatory relief after the blanket implementation of financial regulations following the 2008 financial crisis. US Chamber of Commerce Backs Dodd-Frank Relief

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Everything You Need to Know to Adapt to Omnichannel Commerce (A Guide For Business Owners)

Back in the days when ecommerce business owners sold a handful of products through their own websites, or when people had a single brick-and-mortar store to tend to, trading was easy. Okay, maybe not easy, but more straightforward. Between YouTube reviews, review sites in specific verticals (think Yelp, TripAdvisor, etc.), Instagram shopping, Amazon, and third-party

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Salesforce Commerce Cloud enhancements, new releases from IAB Tech Lab & more

Amy Gesenhues is Third Door Media’s General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed

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