Concepts

How McDonald's Used Zappi to Optimize Concepts Systematically with Faster, More Cost-Effective Research

How McDonald’s Used Zappi to Optimize Concepts Systematically with Faster, More Cost-Effective Research

Friday 13 March 2020, 7:00 am Editor’s Note: Insights That Work is a showcase of how the GRIT Top 50 Most Innovative Suppliers create solutions to some of the biggest challenges in insights today. This year’s edition provides case studies on brands like Nestle, Shell, Frito-Lay, and more. Challenge Innovation and creativity are key to sustained success in the …

How McDonald’s Used Zappi to Optimize Concepts Systematically with Faster, More Cost-Effective Research Read More »

Unpacking “Value” As A Key Concept For Organizations four key concepts

Unpacking “Value” As A Key Concept For Organizations four key concepts

Ask three people what they mean by “value,” and you’ll get five definitions. Unfortunately, that lack of clarity means that your stakeholders and colleagues won’t understand the different concepts behind value and will talk at cross-purposes, which wastes time and energy, holding back your organization from making the changes it direly needs. When discussing value …

Unpacking “Value” As A Key Concept For Organizations four key concepts Read More »

Topical SEO: 7 Advanced Concepts of Link Relevance & Google Rankings

Posted by Cyrus-Shepard Links matter for SEO. A lot. Most marketers understand that links to websites count as “votes” on the web. Google — and other search engines — use these votes to rank web pages in search results. The more votes a page accumulates, the better that page’s chances of ranking in search results. …

Topical SEO: 7 Advanced Concepts of Link Relevance & Google Rankings Read More »

?
WP Twitter Auto Publish Powered By : XYZScripts.com