Creating

#215: Creating Multiple Streams of Revenue in Your Business with Jennifer Allwood

#215: Creating Multiple Streams of Revenue in Your Business with Jennifer Allwood

As entrepreneurs, creating multiple streams of revenue should be our goal. After being laid off from a software development company in the year 2000, today’s guest, Jennifer Allwood,  discovered firsthand how using her creativity and passion could create not one, but six different revenue streams in her business. One of the things I love most

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7 Steps to Creating a Strong Name for Your Startup Company

What’s in a name? As a marketing tool, your startup company’s name should align with your marketing strategy. At the same time, legal considerations impact your options during the naming process. The following seven steps will help you navigate those issues and create a strong name for your US startup company. Positioning statement If you

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GIFTBASKET.COM Raises Capital From International Investment Company, Creating a Global Gifting Platform

STONY POINT, N.Y.–(BUSINESS WIRE)–GIFTBASKET.COM one of the preeminent online gifting websites, proudly announces that it has raised capital from Safika, an international investment company, with roots in South Africa, to help transform GIFTBASKET.COM into a global gifting platform worldwide. Safika’s Chairman, Sakumzi “Saki” Macozoma, is one of the most prominent business leaders in South Africa.

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GIFTBASKET.COM Raises Capital From International Investment Company, Creating a Global Gifting Platform | Business

STONY POINT, N.Y.–(BUSINESS WIRE)–Oct 15, 2019– GIFTBASKET.COM one of the preeminent online gifting websites, proudly announces that it has raised capital from Safika, an international investment company, with roots in South Africa, to help transform GIFTBASKET.COM into a global gifting platform worldwide. Safika’s Chairman, Sakumzi “Saki” Macozoma, is one of the most prominent business leaders

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9 Criteria for Creating an Unbeatable Brand Strategy

Brands with consistent branding expect to earn 23% more annual revenue on average than the brands that are inconsistent. But building a brand strategy can feel overwhelming. That’s where strategist Lindsay Pedersen comes in. Her company, Ironclad Brand Strategy, helps companies build the kind of brand that “differentiates your business in an enduring way.” Products

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A 7-Step Guide to Creating a Marketing Plan

A powerful marketing plan is essential for the success of any company or brand. Without it, no marketing strategy is complete—or viable. And what is a marketing plan? It’s “a comprehensive document or blueprint that outlines the advertising and marketing efforts for the coming year. It describes business activities involved in accomplishing specific marketing objectives

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