How to develop a clear marketing brief that unlocks insight and gets to the heart of the marketing challenge Our primary role as marketers is to constantly solve new and different types of challenges. From a client-side perspective, this may be responding to a change in the market, for example, a new competitor disrupting the […]
What should be included in the perfect marketing brief? Read More »
Professionals wanting to polish their skills or add machine learning to their resume can now do so via the Microsoft Professional Program. Recognizing the need for companies to train their employees in the latest AI trends, the software giant is now offering a series of courses to the public that comes with “a digitally shareable,
Social media conferences are one of the best ways to learn from top practitioners in the field, connect with fellow social media marketers, and be inspired to do more great things on social media. But how do you know which one to attend? We hope to make things easier for you with this go-to guide
20+ Social Media Conferences to Attend in 2018 (Spreadsheet Included!) Read More »
Re-targeting is crucial to closing sales. Here is how to do it right. There is only one difference between using Facebook to promote your services, and having a marketing system that gets consistent, reliable and better results (almost) on autopilot. Marketers and business owners know how important it is to have a comprehensive marketing plan,
5 reasons why retargeting must be included in your marketing funnel Read More »
