Want to hear a secret? Having an online store doesn’t mean that you have to limit yourself to marketing your brand online. For the longest time, the story of e-commerce has been one of online versus offline, physical versus digital, brick-and-mortar businesses against the rising tide of online businesses. Although it’s true that more and more […]
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By Anna Slyusareva Attending conferences is not only a great way to keep up with industry trends, but it is also one of the best ways to expand your professional network, meet new clients, or even find a new job. Despite knowing about amazing networking opportunities that exist at conferences, many people are frightened at
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If you’re in business, customer acquisition and retention is one of the most important things for your company. Getting new customers and having returning ones through positive customer experience can make or break your revenue. We’ll be looking at the newest customer acquisition trends, analytics and much more. Let’s say you’re looking at the data
Customer Acquisition Trends for 2019 & Beyond (with FAQs) Read More »
Caroline Geven Caroline is a technical product specialist at Yoast. In her spare time she writes and maintains a blog about life as a mother. In September 2014 she joined the company as a software developer without any idea what the Yoast SEO plugin even did. Something with SEO, sure. But who needs that as
Five years ago, I met Taco Verdonschot for the first time. He applied for a job at Yoast. He brought a cake to his job interview. So smart! He was the first developer we ever hired and probably the worst one we had. And although Taco wasn’t much of a developer, I knew right from
5 questions for Yoast’s community hero Taco • Yoast Read More »
What are some effective networking methods? Meeting for coffee Job fairs Volunteer work Social media groups Finding/starting a Meetup Web courses/Webinars Conferences Spreading the word Cold emailing Staying in touch Many of us don’t like the idea of networking, either because it seems too formal, or because networking can feel unnatural. However, it’s important to
Again it was a month packed with great conferences we were lucky enough to attend. Some Yoasters – of course – went to WordCamps like Torino, London and Vienna. In addition to that, others went to Playgrounds blend, React and TYPO3 UX. To top it off, I was given the opportunity to do a digital
By Prianka Dhir I know what you’re thinking—trade shows?! How old school. With endless rows of booths, stacks of pamphlets, and thousands of people crowding the aisles, trade shows don’t exactly have a reputation for being trendy. Despite not being the most enticing form of marketing these days, the trade show industry is expected to
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WordCamp Oslo Remkus de Vries, our remote colleague from the north of the Netherlands, went even higher up north to Norway to join WordCamp Oslo. Of the presentations he watched, the very first one by Magne Ilsaas was the one that stood out the most for him: “Magne talked about Gutenberg, the printing press, and
March 20, 2018 Professional conferences are an exciting way to gain new knowledge about your field, share the knowledge you already have, and build your professional network. With so many ways to use conference attendance to advance your career, having an understanding of how to get the most out of a professional conference is key
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