weinstock / Pixabay Hiring freelancers to fill your talent gaps isn’t just smart. At some point, it may be your only option. That’s partly because more people are shunning traditional jobs for the flexible freelancer life. In fact, one report estimates by 2020, four out of ten workers will be freelancers. The same report shows […]
This speaks to me on so many levels that I had to share it. It comes courtesy of an internet marketer I’ve bought software from in the past – his latest product is one that produces “fake” Facebook Live viewers, Likes, and so on: I blocked out the bottom portion of the ad (complete with
The Key to Social Media Success is Authenticity. Always. Read More »
Two million blog posts are written every day. You can only imagine how many other content pieces are out there. This information overload makes it extremely tough for marketers to stand out. Sometimes, all it takes is one viral infographic or video, but most times, that isn’t the case. Rather than focusing on what content
5 Key Elements of a Winning Employee Advocacy Program Read More »
By Craig Hickman (@HickmanCraig), Futurist and Senior Vice President of New Product Development Accountability gives impetus to greater results. Getting accountability right can transform a culture of sarcasm and finger-pointing to a culture of empowerment where employees are eager to take ownership over problems. The more empowered and engaged employees are, the more results a
Best-Kept Secrets of Exceptional Leaders – #5 is the Key Read More »
News Feed Item SmartRecruiters Announces Addition in Google Jobs Search for Greater Access to Key Talent By Business Wire Article Rating: July 13, 2017 09:00 AM EDT SmartRecruiters, the Hiring Success Company, today announced that it is one of the first companies invited to be featured in Google’s new tool, Google Jobs Search.
Alexander Supertramp / Shutterstock.com Voice search, the topic that is on the virtual tip of every marketer’s tongue, currently accounts for one out of every five Google mobile searches — and that number is expected to grow over time as digital assistants and smart home devices become more commonplace. For the modern-day SEO, the shift from manual
Key notes on optimizing for voice search: Conversation, content and context Read More »
Truly great leaders don’t just attract followers. Instead, they maximize their impact by inspiring others to become leaders, too. Sadly, many people in leadership positions don’t understand this. They feel inadequate–and the truth is, they often are. So for them it’s all about the roles–exercising their power, adhering to positions on an org chart, and reminding the
It’s called the “do-something principle.” Strelka Institute for Media, Architecture and Design/flickr This post is an excerpt from “THE SUBTLE ART OF NOT GIVING A F*CK: A Counterintuitive Approach to Living a Good Life“ by Mark Manson. In 2008, after holding down a day job for all of six weeks, I gave up on the whole job
Mark Manson: The ‘do something’ principle is the key to motivation Read More »
Instagram takeovers are a great and mutually beneficial way for brands and influencers to work together. To make the most of an influencer’s huge audience base, many brands are collaborating with them and allowing them to take over their Instagram accounts for a brief period of time to showcase their personality and signature style while
It’s a good time to be in the influencer marketing business. According to TapInfluence, 73% of marketers say that they have an allocated budget for influencer marketing. ION found that 71% of consumers are more likely to make a purchase based on a social media reference. And 70% of teenage YouTube subscribers trust influencer opinions
