As marketing teams prepare for the holiday season, it’s important to consider the lasting impacts of your peak season email sending. Seven years ago, “Black Friday” was a US-specific holiday. Now, we’re seeing several other events take place in the last few months of the year that generate spikes in email volume. These spikes affect […]
4 Surprising Data Points Email Marketers Should See Before Black Friday Read More »
Email marketing is an effective strategy for virtually every business, but there are ways you can improve your content to increase customer engagement. Videos are one way you can connect with your customers, and email is a practical strategy for getting them in front of people. Video email marketing gives you the opportunity to share
Exactly how many times did I check my phone in the last hour? Why did I spend so long reading that funny article my partner sent me? Is it too soon for me to get up for another cup of coffee? These are the kinds of stressful and unproductive questions that tomorrow’s workers will constantly
The Surprising Keys to Tech Implementation > CEOWORLD magazine Read More »
Social media concept, Asian woman hand using mobile phone to check social network application with … [+] number of Like, Love, comment, people and fovorite icon at desk beside glass in coffee shop Getty Social engagement for the average U.S. brand increased 5% in 2019, fueled by double-digit growth on Instagram and Twitter, and once
![Career Management - The Surprising Effects of Business vs Leisure Travel on Your Health and Wellbeing [Infographic] : MarketingProfs Article](https://www.goodtoseo.com/wp-content/uploads/2020/01/Career-Management-The-Surprising-Effects-of-Business-vs-Leisure-90x1024.jpg)
Business travel—seeing the world and enjoying great food, all on the company’s dime—is great, right? Sure… except when it isn’t. It turns out that business and leisure travel have differing effects on personal health and well-being, even though in both cases travel disrupts our daily routines. Fully 75% of employees who constantly shuttle from one
Google has recommended that publishers review their quality raters guidelines to know what Google wants. The SEO industry responded by picking it apart for clues to Google’s algorithm. Here’s why much of what you’ve read about optimizing for E-A-T may need an update. What is E-A-T? E-A-T stands for Expertise, Authoritativeness and Trustworthiness. The concept
Surprising Facts About E-A-T – Search Engine Journal Read More »
Reading time: 3 mins Generation Z (born between 1995-2010) can be considered deliberate spenders. Their future-oriented mindset and entrepreneurial spirit makes them conscious and serious about money. At the same time, peer pressure and the desire to blend in still results in impulsively buying mainstream or influencer-inspired goods, but within pre- and self-defined limits. Here
Generation Z: Spenders or Savers? Three surprising insights about how they handle money Read More »
I’ve become addicted to the show Penn & Teller: Fool Us, a reality TV contest where magicians perform magic tricks in front of legendary magician-comedian duo Penn and Teller, and see if they can fool them. Those guys have been performing magic for nearly 50 years, and they know just about all the techniques in
3 Surprising Sales Lessons From Magicians Penn & Teller Read More »
Twitter CEO Jack Dorsey announced the company was banning political ads on Wednesday, saying, ‘We … [+] believe political message reach should be earned, not bought.’ Getty Images for Chrome Hearts Twitter CEO Jack Dorsey’s decision to abolish all political ads from the platform on Wednesday earned it goodwill from its critics—and a yawn from
The Surprising Truth About Twitter’s Political Ad Ban Read More »
Biggest Takeaways You Don’t Want to Miss: If I know one thing after running hundreds of webinars, it’s this: Connection on a webinar presentation is THE path to higher conversions. With that in mind, I wanted to show you three key strategies that may just surprise you—not because they are advanced, or radically different. They
#196: 3 Surprising Strategies to Increase Sales on Your Next Webinar Read More »
