Business Books

Will Marketing Rebellion Free SMBs From Their Inferiority Complex?

Freshness Usefulness Content Marketing Rebellion shows small business owners that they’ve had it right all along. It is a treatise on the evolution of marketing for marketers and businesses who want to thrive in a no-BS marketplace. I’ve just received my copy of Marketing Rebellion: The Most Human Company Wins by Mark Schaefer, and boy …

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Self-Reliant Entrepreneur Book Review Helps Grow your Business

Usefulness Content Freshness The Self-Reliant Entrepreneur is a day-by-day guide for business owners. Written as a daily meditation, each chapter starts with a quote, followed by a history lesson and ending with a daily action step. As an entrepreneur, you always face demands on your time and attention. You start each day feeling like a …

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Built Not Born: Reading it is Like Picking a Billionaire’s Brain

Usefulness Content Freshness “Built Not Born” is like getting hours of business mentoring time with a billionaire. Five stars! Can a billionaire’s advice book be relevant to an entrepreneur or small business owner? That is a question I usually start with when I pick up a book written by an uber-successful person. Sometimes such books …

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37 Life-Changing Leadership Books You Need to Read ASAP

At Single Grain, we’re readers. After all, when we hire employees, we’re not just hiring them for what they’ve done in the past. We handpick our team members because we hope and believe they can contribute now and truly flourish in the future. If that sounds weird, think of your business as a baseball team …

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Engagement Fundraising Attracts Donors Using Digital Marketing Tactics

Marketers have written extensively about how businesses should improve their marketing. It’s a problem for small businesses, too. But how much consideration is spent on nonprofits, particularly small organizations as they, like small businesses, adopt the same digital marketing tactics as those meant for retailers? To speak to this consideration, nonprofits and financing managers should …

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The Messy Middle Tackles the Hard Work on the Way to a Big Idea

Experts have a lot to say about starting a business, and even about finding success. But what about advice for how to manage the critical intermediate challenges that certainly appear when an organization is growing? One author that tackles those challenges is Scott Belsky through his latest book The Messy Middle: Finding Your Way Through The Hardest and …

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The Punk Rock of Business is the Ultimate Way to Differentiate

  God save the queenThe fascist regimeThey made you a moronA potential H bomb God save the queenShe’s not a human beingand There’s no futureAnd England’s dreaming —God Save The Queen, The Sex Pistols     The Sex Pistols received a host of criticism regarding the opening lines of their famous song titled the same …

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Bring Your Human To Work Rediscovers a Workplace with Real People In It

The age of technology has ushered  in a plethora of social behaviors, among which is a reassessment of how we work. The number of people working remotely leaving companies struggling with whether or not to even have a central office.   These decisions impact how people work and decide how to bring themselves into a work environment. …

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Is Your Brand a Legacy In The Making or a Flash in the Pan?

We read and hear about how fast-moving society has become, thank due in part to people having online access and generating an always-on awareness. That awareness sometimes celebrates overnight success, instant gratification, and unfortunately hyperactive short-term thinking. With that environment in mind how can marketers craft messages and ideas that stick with people enough to …

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Book on Creative Clarity Looks at Managing Creativity in your Business

Creative thinking is essential for developing innovation in products and services. But applying creative thinking in business can run into a brick wall — the philosophy of business is to apply uniform production processes to permit scale, making the unique aspects of creativity play second fiddle to cost and productivity concerns. The key to solve …

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Cost-o-vation Examines Business Innovation While Watching Your Costs

When it comes to innovation, entrepreneurs must learn how to apply processes to extract value, not just sit with the idea in their mind. But once a product or service is being offered, entrepreneurs must look at how they can manage expenses. That kind of decision making becomes tricky when you are trying to innovate …

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