device targeting

SG Bing Ads Now Lets You Advertise by Device

Bing Ads Now Lets You Advertise by Device

Bing Ads has upgraded their interface, allowing advertisers to target specific devices. Back in November of 2016, Bing Ads announced an update to Device Targeting by adding “desktop exclusion” as a new option. The goal was to “broaden bid modifier ranges and allow complete opt-out for Tablet,” for which they received tremendous feedback. And now this week, …

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Bing Ads Expanded Device Targeting Just Got Better

June 14, 2017 Late last year, Bing Ads announced an update to device targeting by adding desktop as a new option, broadening bid modifier ranges, and allowing complete opt-out for tablet. Those big changes were rolled out global to everyone just in time to finish out the holiday season. We all know with the magnitude of changes that …

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