Google: News

Google adds structured data for subscription & paywalled content for new flexible sampling program

We reported earlier this morning that Google is doing away with the old “first click free” program and replacing it with flexible sampling. In short, Google is giving publishers more options for allowing search users to access their content without hurting ranking visibility in Google search results. With that, Google has introduced a new paywall […]

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First Click Free is over, being replaced by ‘flexible sampling’

Most online news publications are not able to support themselves these days with advertising. For this reason, among others, Google is yielding to publisher requests and replacing its much-debated “First Click Free” program with what it calls “Flexible Sampling.” Content and news publishers will now control whether and how many articles they want to let

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Google ending ‘first click free’ to help publishers boost subscriptions

According to a report (registration required) in The Wall Street Journal (WSJ), Google is ending its “first click free” (FCF) program, which provides users access to content behind publisher subscription paywalls when they click through from Google results. The move is intended to help boost subscription rates. According to the story, Google will allow publishers to

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When AMP goes through the roof

The audience for Accelerated Mobile Pages (AMP) has been growing steadily over the past year, from single-digit to low double-digit percentages of traffic for many websites. Beneath that topline number is an interesting trend: For many news publishers, certain viral and breaking stories are now consumed mostly in AMP format. And on a huge news

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Google News gets a cleaner look, new features to make it ‘more accessible’

It’s difficult to believe that Google News is 15 years old. In that time, it has been through a number of feature changes and minor redesigns. The last major redesign was in 2010, but today it’s getting another one. The idea is to add feature and content depth but also simplify the layout and navigation. I spoke with Anand

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