Awareness of smaller retailers is on the up, but winning the high street battle will come down to a niche product offering and a personalized shopping Read More
Multichannel retail strategy
Chart of the Week: 53% of traffic to online stores comes via mobile devices, but this translates to just 32% revenue While the majority of people Read More
E-commerce businesses cannot stay on one platform if they want to get ahead of the competition. This is where e-commerce multichannel marketing comes in Channel loyalty Read More
"Almost all members of Generation Z prefer to shop in bricks-and-mortar stores" - IBM & National Retail Federation Online sales continue to grow in importance, as Read More
Should you be using omnichannel marketing to boost customer experience? It has now become vital for brands to inject their unique voice in every communications channel Read More
Chart of the Day: A gradual transition from desktop-first to mobile-first for EU5 ecommerce?comScore has recently released their EU5 report - detailing the ecommerce trends and benchmarks Read More
How you can get more bang for your buck on Google shopping The truth is competing in Google Shopping is hard, but if you are a Read More