Adopting

What's Digital Asset Management and why are marketers adopting the technology?

What’s Digital Asset Management and why are marketers adopting the technology?

What’s Digital Asset Management and why are marketers adopting the technology? Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we have your permission each time. Learn more by viewing our privacy policy.Ok Source link

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eCommerce Industry is Evolving and Adopting it Can Boost Your Business

Running a retail business comes with questions on how it is going to be successful by using Ecommerce website development services. Are you wondering how to grow sales and held back into breaking into e-commerce. You may have to wait when you consider security concerns or lack of information regarding this doing business. In any

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Adopting new martech? You don’t have to choose between agile and waterfall

Agile martech adoption is an everyday part of life for many digital marketers. Daily scrum calls on new apps, testing out use cases and managing implementations have become an essential part of successful digital marketing. However, agile technology adoption doesn’t work for every team, solution or organization. Infrastructure complexities, legal requirements and “people problems” can

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Google Ad Manager adopting first price auctions for programmatic display, video

Image: Google With the aim of simplifying programmatic buying, Google Ad Manager will start transitioning publisher inventory to a first price auction format. As the market leader in programmatic, Google Ad Manager’s (formerly DoubleClick) move will have broad implications for the industry, which has been pushing toward first price auctions. Why you should care In

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China ahead of the US in Adopting Artificial Intelligence

Until two years ago, most political and business leaders across the globe were almost unaware of Artificial Intelligence. Today, the technology promises to revolutionize business processes. Yet, many continue to remain ignorant about it. A study finds that China is making rapid progress in AI, beating the U.S. Further, the study shows that 84% Chinese

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Companies Adopting Ride Sharing But Not Room Sharing in Business Policies

Services provided by the sharing economy have increased adoption rates for shared transportation during business trips. But according to a new survey from Chrome River, the adoption rate for shared accommodation hasn’t reached the same levels. Instead of using Airbnb, HomeAway, or VRBO, business travelers are still opting to stay in hotels for their accommodations.

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Hacking Marketing Teaches How Adopting the Right Software Can Grow Your Customer Base

To say marketing has changed in the last few years is an understatement. Software drives not only marketing innovation but business innovation as well.   There are plenty of books and articles that offer an overview of the rise of software in business operations. But few authors have done as great a job at explaining

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Apply These 7 Tips When Adopting Best Practices for Take Your Dog to Work Day – Small Business Trends

Take Your Dog to Work Day is June 22.  Small Business Trends spoke with spokesperson Beth Stultz about the 7 best practices for bringing Fido to the office and the good the event does. Take Your Dog to Work Day Tips “Pet Sitters International (PSI) created Take Your Dog to Work Day in 1999 as

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With 54% of comScore 1000 publishers adopting ads.txt, OpenX says it will start banning unauthorized inventory

New numbers from ad exchange OpenX further point to deepening adoption of ads.txt and changing programmatic practices. OpenX reports that 54 percent of the comScore 1000 had implemented ads.txt on their sites by mid-January. That’s up from 7 percent in August, when ads.txt adoption was slow to scale. The analysis by OpenX focuses on the largest

With 54% of comScore 1000 publishers adopting ads.txt, OpenX says it will start banning unauthorized inventory Read More »

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