In March, Google announced it will shift to first price auctions for Google Ad Manager, its ad server and.
Google is planning to announce new tools for Chrome that offer users more control over third party tracking cookies,.
IAB Tech Lab has begun the process of replacing VPAID (Video Player Ad Interface Definition) with SIMID (Secure Interactive.
Two new specs aimed at addressing ad fraud and increasing transparency from the buy-side of the digital advertising ecosystem.
Waze announced Wednesday that its zero-speed takeover ad unit is now available programmatically via Google’s Display & Video 360.
EBay notified merchants and publishers Tuesday that it will be closing down its third-party ad network, the eBay Commerce.
With Google and Facebook gobbling up more of the internet ad market this year, the rest of the players.
Over the past year, social community site Reddit has aggressively rolled out improvements to its ad offerings — introducing.
DoubleVerify’s explanation of how bad actors resold in-banner ads as premium inventory.A mobile app ad fraud scheme involving banner.