Dreaded

When Financing Equipment, Beware of the Dreaded Blanket Lien

By Chris Fletcher Let’s meet John. John owns a tree cutting service in Pennsylvania. He took it over from his father about 20 years ago, and over the years, built the business to be the largest service in the area. On any given day, he can have two to three crews working, and owns several pieces …

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John Oliver Tackles the Dreaded A-Word: Automation

(If you cannot view the video, please click here.) Industrial automation is coming During the most recent episode of HBO’s Last Week Tonight, John Oliver hilariously covered the potential impact of automation within the modern workforce. It’s the unlikeliest of topics one would expect to see on late night television, but it is one that’s …

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How to get the dreaded pop-up right (& capture precious customer data)

For ecommerce marketers, the golden goose of customer data is obtaining the all-powerful email address. This digital ID of the modern consumer not only offers the opportunity to engage the shopper with email marketing. It also allows you to connect the browsing history of a previously unidentified shopper and to act on it across channels …

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A Step-By-Step Guide to the Dreaded Resume Walk-Through

typographyimages / Pixabay Interview after interview will start with the same thing: “So why don’t you just walk me through your resume?” That, or some close variation. Obviously, the interviewer isn’t after the bare bones information of your career to date; they will (or should have) read your resume already. They want to see how …

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