User Experience and Usability

15 excellent examples of content design & UX on travel websites – Econsultancy

The online travel industry is big business. In a recent report, The Association of British Travel Agents (ABTA) found that four in five people in Britain chose to book their holidays online in 2018. Effective UX and great content design makes life easier for travellers looking to book a great value holiday online without the …

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Seven not-for-profit websites with great UX – Econsultancy

Not-for-profit organisations and charities are not always known for their outstanding UX, or indeed great design, when it comes to their websites. This can be problematic, particularly when vying for monetary donations, but also when attempting to present information and advice in a clear, concise and useful way. Organisations in the charity sector need to …

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How mobile payment is changing offline UX – Econsultancy

This week, the first ever cashierless store opened in the UK: a Sainsbury’s Local supermarket that is experimenting with using the brand’s Scan, Pay & Go smartphone technology instead of tills and cashiers. This is one of the many innovations that have led some experts to speculate that the UK – along with other regions …

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The marketer’s guide to progressive web apps (PWAs) – Econsultancy

A progressive web app, or PWA, is a website with the look and feel of, and much of the same functionality as, an installed application on a desktop PC, tablet or smartphone. While often thought of as a mobile-only innovation, PWAs are seeing increasing support and adoption on desktop, aided by efforts from Microsoft and …

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In push to rein in tech companies, lawmakers target dark patterns – Econsultancy

Ethically questionable tactics companies use to get users to take specific actions those users might not really want to take might soon be illegal under certain circumstances if US lawmakers have their way. On Tuesday, two US senators introduced a bill that would forbid large platform companies like Facebook from using so-called dark patterns to …

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EHR shortcomings highlight risks for health tech offerings – Econsultancy

Technology has created a world of opportunities in medicine and healthcare and organizations serving these markets are increasingly looking to take advantage of them. For example, pharma companies are increasingly creating web and mobile services and developing connected devices that ultimately aim to improve the lives of patients. But as companies work to employ health …

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