Kenshoo teams up with Experian to offer third-party data for Facebook campaigns

A-From MTT, Channel: Martech: Social, Facebook, Facebook: Advertising, Facebook: Marketing, Marketing Tools, Marketing Tools: Social Media, Social media marketing, Social Media Marketing: Advertising /

The ad tech platform Kenshoo announced on Monday it has partnered with marketing data and services provider Experian.Kenshoo clients will be able to use Experian’s audience segments for Facebook ad targeting. The third-party data will initially be available for Facebook campaigns, with plans to expand to Amazon and Google. Why you should care After facing […]

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