NextGen

Amadeus Begins Powering Next-Gen Airline Selling Via Online Agencies – Skift

search engine optimization cost, SEO BLOG /

Many airlines have unbundled plane tickets to sell a range of extras, such as early check-ins and Wi-Fi access, on their websites. But they’ve struggled to persuade travel agencies and tech vendors to sell their fares and extras in similar ways. Corporate travel agencies have made halting progress toward meeting airline demands. For example, earlier […]

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Cryptocurrency Comes to Social Media: What’s All the Fuss About Next-Gen Tokens?

News & Noise /

Cryptocurrency Comes to Social Media: What’s All the Fuss About Next-Gen Tokens? Cryptocurrency and social media platforms have long held a positive relationship, with many media outlets promoting and helping the crypto world grow further. Many investors who were in the dark about cryptocurrency have had their eyes opened to the possibilities of trading with

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Test And Learn Digital Transformations Are Made Possible with Next-Gen Technologies

search engine optimization cost, SEO BLOG /

Nilufer Durak, COO of SolvoyoSolvoyo The term digital transformation means different things to different people. But one thing it means to a growing set of companies is running proof of concepts or pilots and learning from them. Historically, companies looking at a technology solution would put together a detailed business plan, and then only implement

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City University of New York team wins first GfK NextGen Hackathon Competition

SEO BLOG /

NEW YORK–(BUSINESS WIRE)–Jan 30, 2019–Drawing on data from GfK and other sources, a team of three undergraduates from thehas won the inaugural GfK NextGen Data Science Hackathon Competition. The College is part of the City University of New York (CUNY). GfK challenged students to develop strategic recommendations for a hypothetical AI-based smart speaker just entering

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Becoming customer-centric: A tale of a NextGen MO organization

A-From MTT, Channel: Martech: Management, Martech Column /

In last month’s article, I introduced an updated marketing operations (MO) maturity model defining the five stages of maturity: Unaware, Efficient, Effective, Customer-centric and NextGen. The last two stages of maturity — Customer-centric and NextGen — are particularly important as marketing takes on the massive responsibility of helping the company pivot to a customer-centric strategy.

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Adobe launches Launch, its next-gen tag management platform

A-From MTT, Analytics, Analytics: Tag Management, Channel: Martech: Marketing, Marketing Tools, Marketing Tools: General, SEO BLOG /

Adobe is out this week with its next-generation tag management platform. Called Launch and built into the Adobe Cloud Platform, it is based on technology acquired when the tech giant bought a tag management technology called Satellite in 2013. Launch was announced as a beta release at Adobe Summit in March, and it’s now out

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