Amazon has made a name for itself as one of the biggest and most trusted brands in ecommerce. But small businesses don’t necessarily need to view Amazon as a major competitor. You could instead make the company into a partner. Most ecommerce sellers already know that you can list and sell your own products on […]
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What’s up with your marketing resume? You’re a marketing wizard. You know what users want better than they do. You speak their language and take copy from meh to wow. Yet your marketing resume doesn’t show that. How come? You’re so good at your job you could sell links to Google. But once you start
How to Optimize Your Marketing Resume Like an SEO Pro Read More »
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By now I’m sure you realize how important Instagram is for your business. Every day your audience gets bombarded with many different pictures and videos showing up on their timelines. That’s why I’ve told you in the past that you need to write captions that drive engagement. But nobody will read your captions if the
The Top 15 Apps to Edit Your Instagram Photos and Videos Like a Pro Read More »
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Editor’s note: Even if you read this title when CMI published it three years ago, you’ll find the updated information and new examples helpful to your content curation. Content curation taps into the power of existing owned, social, and third-party media to enhance and extend your content marketing resources. This doesn’t mean content curation is
How to Curate Content Like A Pro: 8 Lessons [Examples] Read More »
I have spoken a lot about website speed and how to decrease your load time time and again on the blog. Since Google announced in late 2010, that they are a mobile first company they officially started counting website speed as a ranking factor. Leave alone Google, researches have shown that even users tend to abandon a
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While every part of your PPC program is important, few elements are as crucial, or visible, as your ads. Often, your ads are prospects’ first introduction to your brand — and we all know how important first impressions are! Additionally, you need your ad to accomplish certain things. You want to grab attention, communicate your
Hosting an event is a great way for businesses to gain exposure. This holds true whether it’s a holiday or a special occasion for your customers, the community, or your industry. You may want to promote an event even if you’re not hosting it. For example, maybe your company will have a booth set up
