Search Ads

Facebook is expanding into Search Ads. What will this mean?

Facebook has decided to test Search Ads in selected industries in the US and Canada. What does this experiment mean for the search advertising industry? Facebook is always eager to try out new monetization ideas. This time there’s a really interesting one with an attempt to test search ads. It was back in 2012 when …

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Amazon and Google are Starting to Look More and More Alike

The eCommerce landscape is in constant flux, with Amazon becoming more like a search-ads platform aside from being an eCommerce venture while Google seems to be doing the opposite. That’s one of the key takeaways from Mary Meeker’s annual Internet Trends report. Meeker recently presented her report at Recode’s Code Conference. Among the highlights of …

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