Content That Performs Best Over Social By some estimates, 11 new users join a social media network every second, adding up to millions of new users annually. But the landscape of social media is dramatically different than it was five years ago. Social media platforms like Facebook and Twitter have been under fire for their […]
You can throw a lot of money at your social media marketing efforts without seeing the results you’d like. However, one way to ensure your social media marketing campaigns will be successful is by studying what works on different social platforms and applying those concepts to your own marketing efforts. Social Media Examiner’s
In the United States, more than 80% of the population uses some sort of social media. In fact, worldwide, the number of social media users has risen to over 2.34 billion users, and that number is expected to climb to 2.95 billion by 2020! There’s no denying that social media plays an integral role in
On May 30, Mary Meeker of Kleiner Perkins Caufield & Byers, the venture capital firm, delivered her Internet Trends 2018 report at the Code Conference in Rancho Palos Verdes, Calif. This report is an annual tradition that is watched closely by the Silicon Valley crowd. She mowed through nearly 300 slides. A few of them
Report: Internet Trends Favor Amazon, Mobile, Social Read More »
Social media is undergoing an identity crisis. After numerous public embarrassments surrounding fake news, technology addiction, and most recently, privacy concerns highlighted by the loss of 50 million user’s personal information to organizations like Cambridge Analytica, users have had enough. In the court of public opinion, Facebook and other social media platforms are viewed in
The Truth about Niche Social Networks and Why Your Business May Need Them Read More »
New Research Reveals There Are No Longer Any Human Beings on Social Media (This post is the first in a series we’re experimenting with called simply ‘Satire’). If you like it, share it. Just as you always suspected, there are no real people on any social media platforms anywhere, anymore. They are all bots of
New Research Reveals There Are No Longer Any Human Beings on Social Media Read More »
Social media plays a big part in generating pre-launch publicity. Creating a presence for your app before it is launched is a great way to increase interest and gather initial users. There are several ways to use social media to your advantage; many of them necessary, but few optional. We’ve highlighted the important ones here.
7 Ways to Launch Your App On Social Media With a Bang Read More »
Are you looking for ways to maximize reach and engagement on social media? Want to know when and how often you should post to each network? CoSchedule share their social media posting tips in this infographic. You’ll find guidance for the following networks: Facebook Twitter Pinterest LinkedIn Google Plus Instagram Check out the infographic for more
When & How Often You Should Post on Each Social Network [Infographic] Read More »
Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Michael Stoner provides communication strategy consulting services for colleges and universities on integrating marketing, communications, and technology. He’s also written extensively about the subject on his blog at mStoner.com and in his new book: Social Works: How #HigherEd Uses #Social
On May 25th, GDPR officially went into effect and overhauled privacy laws with new consumer protections. And while this is an EU law, all cross-border companies gathering and analyzing data must also be compliant. Coming on the heels of the Cambridge Analytica maelstrom, businesses need to be hypervigilant and prepared for what may unleash both
Is Your Social Media Measurement Strategy Sustainable and Ethical? Read More »
