Softwares

8 Softwares to Automate your Marketing Strategy in 2019

There’s nothing better than seeing your strategy turn heads and get people to notice your client’s great product or services.  But—it’s tedious work and time-consuming. Hours spent on menial tasks burn you out and drain your passion for the job. Why? Because you know your time is better spent on problem-solving and utilizing your magical …

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Moving Data May Become Software’s Best Feature

The need to integrate data among software tools is growing. For ecommerce platforms, streamlining that integration may become essential. Omnichannel commerce, headless CMS, NoSQL databases, edge computing, big data, you name it: The commerce technology stack is changing. And the ability to move information from one system or platform to another is, perhaps, the essential …

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Marketing Strategy – Growing a Global Brand Community: Dell Software’s Dave Hansen Talks to Marketing Smarts [Podcast] : Marketing Podcast

Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Dave Hansen is global vice-president and general manager of sales, marketing, and services for Dell Software. He leads the sales and marketing teams that handle solutions for data center and cloud management, information management, mobile workforce management, security, and data …

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Act On Software’s Marketing Roundtable Adaptive Journeys™ 351x200

Act-On Software’s Marketing Roundtable: Adaptive Journeys™

This transcript has been edited for length. To get the full measure, listen to the podcast. What is Adaptive Journeys™? Nathan Isaacs: To kick off our Marketing Roundtable, we’re taking a behind-the-scenes look at the launch of Act-On’s Adaptive Journeys™. Michelle, can you tell us what is Adaptive Journeys™? Michelle Huff: We were taking a …

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