Twitters

Twitter’s Testing Out a New Breaking News Module at the Top of User Timelines

SEO BLOG /

Looking to capitalize on its position as a key source for real-time updates on news and events, Twitter’s testing out a new breaking news module, which will highlight big news stories at the top of user timelines. Image via Casey Newton/Twitter. As reported by BuzzFeed, the new module is an extension of their ‘Happening Now’

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3 Ways Businesses Can Utilize Twitter’s New “Bookmarks” Feature

SEO BLOG /

Last week, Twitter finally rolled out its new ‘Bookmarks‘ feature to all users. The option enables users to bookmark tweets that they want to save for later viewing, and is a great addition, since previously there was no easy way to save tweets for later reference other than “liking” them. Unlike “liked” tweets (see what

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Twitter’s Getting Serious About its Bot Problem – Which is Good News for Social Media Marketers

SEO BLOG /

Twitter analytics tool Followerwonk shared an interesting data point yesterday – one worthy of extra attention. Twitter is deleting/suspending accounts at an unprecedented rate. In the past 30 days we have detected: ‣ 2.18 million new accounts‣ 3.18 million deleted/suspended We’ve never seen a net loss over 30 days, before. — Followerwonk (@followerwonk) March 5, 2018

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Twitter’s Providing More Context in Explore Tab Listings, Highlighting Why Topics are Shown

SEO BLOG /

While not everyone’s happy with Twitter’s algorithm, the data shows that engagement on the platform has increased as a result, which has lead to Twitter investigating more ways to utilize their machine learning tools to further boost time spent on site. One of the ways Twitter has done this is by adding recommended tweets, by

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Quora ad-targeting options, Pepsi wins Twitter’s #BrandBowl & more

Channel: CMO Zone, Marketing Day, SEO BLOG /

Amy Gesenhues is Third Door Media’s General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed

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Twitter’s Adding ‘Sponsored Moments’ Which Could Give the Option a New Boost

SEO BLOG /

Have Twitter Moments ever become a thing? I mean, they’re still there, obviously, they’re still a part of the wider Twitter experience, but they never really took off how Twitter had hoped – that being a new way for users to discover the best of what the platform has to offer in an easy, user-friendly

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Twitter’s Adding More Notification Types to Boost Awareness and Engagement

SEO BLOG /

While the pervading narrative around Twitter in 2017 has been largely negative (lumbering growth, issues with trolls and abuse, misunderstanding of their own policies), the platform has actually made progress, and is seeing usage rates increase. This was most clearly evident in their latest earnings report, in which Twitter showed that their monthly active user

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