By Amber Neely Friday, September 13, 2019, 11:01 am PT (02:01 pm ET) Apple announced their Apple Watch Series 5 lineup at the September Apple event, but had originally listed the watch as heavier than it actually was, and simultaneously gave it more credit than it deserved for being lighter than the stainless steel […]
Apple retracts two wrong specs on Titanium Apple Watch weight Read More »
For this article to be valuable let’s start with two assumptions about your data: First, that you have quality data, and second that you are capable – or have access to capabilities – to effectively analyze your data. If these two assumptions are off track, establish an initiative to address these as soon as possible.
Are the Patterns in Your Data Leading You in the Wrong Direction? Read More »
Sky broadband internet is experiencing a widespread outage today (Thursday, September 5). Users are reportedly unable to access the internet, with reports it is linked to the Yahoo issue. Yahoo is currently experiencing a global outage, which a BT spokesperson told Express.co.uk it also affected Sky customers. The spokesperson said: “Yahoo is currently experiencing a
Sky internet down: Why is Sky internet not working – What is wrong with Sky broadband? Read More »
from the sorry-about-that dept As many have pointed out, our mobile phones are the perfect surveillance device. Most people carry them around — voluntarily — while they are awake. Put this together with the fact that mobile phones have to connect to a nearby transmitter in order to work, and you end up with a
If you spend $1,000 on a lead gen campaign and get 250 leads, that’s a cost per lead of $4, right? So wrong. And, yeah, I know what you’re thinking: “That’s a bullshit clickbait title, Oli.” Thing is, not only is it completely true, but the impact of this mistake is countless ROI calculations that
The Reason Your B2B Lead Gen Conversion Rates Are Completely Wrong Read More »
Testing is an essential aspect of email marketing because it can deliver meaningful results you can use to operate a more effective email programme. You’ll learn what prompts your subscribers and customers to act, which can either help you increase sales or reduce the money you would spend on less-effective strategies and tactics. Many email
“Typically, you separate great brands to create enterprise value,” says Scott Galloway, a Professor of Marketing at NYU Stern School of Business. “Mark Zuckerberg is trying to encrypt the backbone between WhatsApp, Instagram, and the core platform Facebook, such that he has one communications network across 2.7 billion people or the population of the southern
Zuckerberg Connecting Whatsapp, Instagram, and Facebook. What Could Go Wrong? Read More »
In his book “Outliers”, Malcolm Gladwell recites the “10,000-Hour Rule” as a requirement for success. He claims the key to achieving world-class expertise in any skill, is a matter of practicing the correct way. And that you need a total of around 10,000 hours. But what if this was not true? And what does that
Generalists vs Specialists – Why the 10,000 Rule May Be Wrong Read More »
Email is dead—or at least that’s what the headlines claim. Sure, getting to “inbox zero” might be everyone’s focus today, but brands shouldn’t count out the power of a well-executed email campaign just yet. Why Email Still Works Marketers have argued about the viability of email campaigns ever since email became widely adopted as a marketing
