analytics tools

SEO for E-commerce Sites (Beginner & Intermediate)

E-commerce businesses are run almost entirely, if not exclusively, online and getting traffic to their sites is crucial for success. You can’t make any sales if your customers can’t even find you on the Internet. Most e-commerce businesses are familiar with the basics of search engine optimization (SEO) best practices like adding meta descriptions to …

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How to Integrate Sales and Marketing to Grow Your Business

It’s an age-old notion that marketing and sales teams don’t get along. Like rival football teams in a teen movie, the marketing team sees themselves as the heroes—creating forward-thinking ideas and campaigns that will open up a whole new world of potential clients and drive tremendous growth—while the sales team thinks what they’re doing is …

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