E-Commerce

Top 18 Shopify SEO Plugins for Your E-commerce Site

Shopify is simple and easy-to-use e-commerce software that powers more than 1 million merchants. With so many online stores competing for customers, it can be hard to get the desired organic visibility for your own Shopify store. But Shopify SEO plugins can make it a whole lot easier to manage the search engine optimization of …

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5 E-commerce Trends You Can’t Ignore in 2020

Around 2.05 billion people made online purchases in 2019. That means 21.55% of the global population shops on the Internet – a number that will hit 2.14 billion in 2021. That’s a massive pool of prospective customers! But more online shoppers means more e-commerce platforms, which has created a competitive and fierce marketplace. To stand out …

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Top 18 Magento SEO Plugins for Your E-commerce Site

Magento is one of the most widely used e-commerce platforms available in the market: about 194,943 online stores use it. In fact: Magento has around 1.9% of the CMS market share Merchants using Magento grow 3 times faster, on average Magento powers 1.2% of the Internet, which accounts for 12% of all e-commerce sites However, Magento …

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If Physical Retail Stores Want to Stick Around, They’ll Still Have to Go Digital

By Michael Schnapf It’s no secret that the foundation has been crumbling out from beneath traditional retailers. According to statistics published by Coresight Research, a whopping 5,864 stores shuttered their doors in 2018; by spring of 2019, number of closures for 2019 had already exceeded the total number of store closings of the preceding year. …

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5 Simple Ways to Improve Your E-Commerce Accounting Practices

By Vinnie Fisher Accounting is one of the most important components of the e-commerce business cycle. By keeping accurate books and paying close attention to your business’s financial situation, you will be able to operate more efficiently and achieve your long-term goals. This may not be the most exciting part of running a digital business, …

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How to Track & Improve Your ROI

NEW & IMPROVED! This comprehensive how-to guide to Google Analytics for content marketing was updated and expanded to provide even more information. Enjoy! Over 29 million websites are using Google Analytics to track the actions happening on their website. But if you’re in that group, you might not realize how you can use it to …

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