Vegan

The Response To Our Impossible Sliders Has Been Overwhelming, Says White Castle VP

“The response from customers (to our Impossible Slider) has been overwhelming,” says Jamie Richardson, Vice President at White Castle. “And with our 10,000 team members, the response has been overwhelming. We know we have got a winner. In working with Impossible, they’ve really put the study into this and have done it in a thoughtful […]

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McDonald’s Is Seriously Looking At Offering Vegan Burgers Worldwide

“We’ve got a vegan burger going in Germany at the moment on a promotional basis,” says McDonald’s CEO Steve Easterbrook. “When you look at the whole meat substitute type ideas what will be interesting for us will be to see who is particularly interested in that. Is it an existing customer who wants just an

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