The Movie Trailer With David Schwimmer, Jennifer Aniston For 2018 Release Is A Hoax

Entertainment, SEO BLOG /

A movie involving the cast of “Friends” is a fan-made trailer. A fake movie trailer fooled some on social media into believing that their favorite television show about friends and their favorite coffee house was coming out in 2018. However, there is no truth to a trailer for “Friends: The Movie.” While the fan-made trailer […]

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Why launching — or revamping — a customer loyalty program should be a top priority for retailers in 2018

Analytics, Channel: Analytics & Conversion, E-Commerce, Retail Column, SEO BLOG /

Customer loyalty programs have been around in some form or another for decades. But in today’s world, where people are flitting between online and physical stores and chasing the best deal possible, brands are constantly competing for consumer attention, in addition to brand loyalty. Creating a customer loyalty program that is useful to both the

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1 in 6 Americans Owns a Smart Speaker, Important News for Online Businesses

SEO BLOG, Technology Trends /

One in six Americans (16 percent) now own a voice-activated smart speaker, up 128 percent from January 2017. Out of the rising number of people who own a smart speaker, 31 percent said they use it for shopping purposes, adding items to their cart so they can review them later for purchase. Findings come from

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How Online Shoppers Find Purchase Ideas via Google Search

SEO BLOG /

Online shoppers looking for inspiration are increasingly using search queries that include terms like “ideas,” “shopping list,” and “brands,” according to recent research from Think With Google. The report was based on internal Google search data collected between 2015 and 2017. The number of shopping-related searches that included “ideas” (e.g., “teacher gift ideas”) increased 55%

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You Are Worth Less than Elon Musk, but Are You Worthless? Why We Need to Change How We Value Humans

SEO BLOG, The Future /

One vision of the future says that there will be no jobs, and if we’re lucky Elon Musk will give favor to us mere mortals and we’ll join him on his spaceship to Mars. Of course, there is a possibility that Elon can’t save us, and the world ends up looking more like Mad Max: Fury

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Did White House Change Outgoing Message To Blame Democrats For Government Shutdown?

Government & Politics, SEO BLOG /

Did The White House update their voice message on the automated telephone comments line to blame Congressional Democrats for the recent government shutdown? Apparently, yes, someone at The White House changed the voice message for the comments line to issue accuse the Democrats for the reason that no one was available to answer the call.

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Engaging at each level of the consumer journey

Analytics, Channel: Retail, E-Commerce, Mobile Marketing, Retail Column, SEO BLOG /

Unbeknownst to many, the shopping experience doesn’t begin with the purchase of an item. Rather, it begins when a consumer has a need or desire for a certain item. Successful brands may prevail at being part of the shopping experience up until they get buyers into stores and, ultimately, in line at the cash register.

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New ASUS Laptops Could have Small Business Application — Depending on the Price

SEO BLOG, Technology Trends /

The ZenBook 13 and X507 notebooks were just announced by ASUS, further expanding the company’s growing line of laptops addressing virtually every use case. New ASUS 2018 Laptops These all-in-one notebooks are configured with a long battery life and high-performance specs, which ASUS says is ideal for daily computing and entertainment. The ZenBook looks like

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