Bolster

Facebook booting data brokers, simplifying privacy tools to bolster user confidence

A-Post to MarTech Today, Channel: Social Media Marketing, Facebook, Facebook: Advertising, Facebook: Business Issues, Facebook: Legal, Facebook: Mobile, Facebook: Privacy, Legal: Privacy, Mobile Marketing, SEO BLOG, Social media marketing, Social Media Marketing: Advertising / Good To SEO

Seeking to reassure users on privacy following Cambridge Analytica and the subsequent fallout, Facebook has taken two related steps. The company is simplifying its famously confusing privacy controls and ending its third party “Partner Categories” program, which allowed the importation of third party “offline” data for targeting. Facebook issued a short statement about the end of Partner […]

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Web.com Acquires Acquisio to Bolster Online Small Business Marketing with AI

Economy, SEO BLOG / Good To SEO

Internet services and online marketing solutions provider Web.com Group, Inc. (Nasdaq:WEB) recently announced it has acquired Acquisio, an online marketing Artificial Intelligence (AI) company. The acquisition bolsters Web.com’s existing suite of online marketing tools for small businesses with AI technology. Web.com Acquires Acquisio Web.com says small businesses will now be able to get even greater value at

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How to Ask Questions to Bolster Conversion Research

conversion, SEO BLOG / Good To SEO

Surveys are becoming increasingly powerful tools in the hands of professional digital and content marketers. Utilizing the power of surveys, you can collect crucial data to research your targeted audience, identify usability issues and much more. Among other things, you can use survey data to research and boost conversions. And yet, be careful. Surveys can

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