Common

5 Features High-Growth SMBs Have in Common – Small Business Trends

Ever wonder what strategies set fast-growing companies apart? Or how they fuel continued revenue growth? In partnership with Vistage Research, a division of Vistage Worldwide, we recently surveyed 1,350 SMB CEOs, all Vistage members; to understand what high-growth companies* are doing differently than their slower-growing, stagnant, and declining counterparts. In a sneak preview, we revealed […]

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How Common Psychology Affects Your Instagram Marketing

Social media has become one of the most important fields of marketing. We live in the times of ‛likes’ and ‛shares’ and every professional marketer – from growth hackers to experienced web designers – should know how to use them as an advantage in the business. It doesn’t matter who your target audience is, social media can

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7 Fixes for Common Writing Mistakes [Examples]

Ann Handley says writing isn’t hard, middle school is hard. While I agree middle school is hard, I think writing is challenging. As it’s been said, “There is nothing to writing. All you do is sit down at the typewriter and bleed.” Do we need to bleed when we write? When you reframe writing as

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11 Common Mistakes We See Digital Marketing Agencies Make

WordStream Advisor: it isn’t just for advertisers. In fact, there’s even a souped-up version built specifically for those who manage multiple accounts for other businesses. It’s called WordStream Advisor for Agencies. It helps agencies of all sizes, from seasoned teams looking to scale their book of business to one-man bands building a PPC offering from

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5 of the Most Common Facebook Ad Mistakes – and How to Avoid Them

Facebook is everywhere. It’s a trusted login credential for sites all over the Internet, businesses use it as a storefront, families use it to stay in touch. The Social Network now reaches virtually every corner of society in some form. And it’s also the most powerful advertising platform in the world. You’re smart enough to

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This 1 Very Common Mistake Could Sink Your Marketing Efforts

It happens: with multiple departments to oversee, deadlines piling up, and the urge to just get. it. done. small business owners may decide to act on marketing ideas–maybe even good ones!–without a comprehensive plan in place first. As it turns out, though, throwing up blogs, videos, podcasts, and social posts without creating a strategy around them

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Stop Making These Common Mistakes with Your Website Popups (Includes Examples and Quick Fixes)

Depending on who you talk to, website popups are either a godsend for list building and subsequent revenue creation, or they’re a nuclear bomb for the user experience. Some can’t stand popups and completely disregard sites that use them (or that’s what they say, at least). And there are even entire websites dedicated to hating

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7 Common Mistakes Marketers Must Never Make on LinkedIn

Are you a marketing professional who takes advantage of social media to build your personal brand and build valuable connections? As digital marketing headhunters, we often see even the most seasoned professionals make mistakes on social media that are easily avoidable. Sure, social media is a place to showcase your awesome personality and get creative.

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