Facebook is making ThruPlay the default buying option for video ad campaigns, the company announced Thursday. It will also begin the process of sunsetting 10-second video view optimization beginning this month. Starting July 31, Facebook will pause campaigns still set to use the 10-second video view optimization. Why we should care The ThruPlay video option, […]
Google has reportedly introduced new options into the list of potential “default” search engines available to Chrome users. Most notably, DuckDuckGo has now become one of those options in 60 markets around the world. DDG joins the list. In the past users were always free to manually add alternatives to the existing choices, which included
Frédéric Dubut from Bing’s search team said on Twitter that if you create a specific robots.txt directive for Bingbot, their crawler, then Bing will only look at that specific section. So you should make sure that when you do that, copy all the directives from the default to the Bingbot section that you want Bing
Bing Says They Ignore Default Robots Directives If There Is A Bingbot Section Read More »
Soon AdWords API users will be able to target, report and manage connected TV targeting for YouTube campaigns. API availability January 8. The AdWords API capabilities for TV targeting will be available as of January 8. With the API, “ConnectedTV” will appear as a new platform name along with desktop, tablet and mobile with an
YouTube ad campaigns target ‘TV screens’ by default, coming to AdWords API in Jan. Read More »
Wall Street firm Goldman Sachs has estimated (via Business Insider, registration req’d) that Google will pay a whopping $9 billion to remain the default search engine for Apple’s Safari browser. The report also estimated that the number could grow by $3 billion to $12 billion over the next year. From $1 billion to $9 billion in
Report: Google to pay Apple $9 billion to remain default search engine on Safari Read More »
A look at the asset performance reporting available for responsive display ads in the Google Ads interface. Google announced this week that responsive display ads (RDA) will be rolling out to all advertisers over the next few months. Much like Google’s responsive search ads, advertisers provide several inputs and the ads get assembled on the
Google responsive display ads roll out as new default display format Read More »
On Tuesday, Google released an updated version of its Chrome browser, version 69. With this release, Google Chrome’s “omnibox,” the bar you type URLs or search queries into, can show you search result answers as you type. This is similar to how Google search works, but directly in the Chrome browser. Google said this feature
Google Chrome now shows search result answers in the omnibox by default Read More »
Facebook has reported yet another privacy issue, this time related to the audience of your posts. For just over a week last month (between the 18th and 27th to be exact), Facebook’s system automatically changed the default audience for 14 million users’ posts to ‘Public’, even if the user had previously had the default set
Proposed EU consumer rules to force ‘marketplaces’ to reveal ‘default ranking criteria’ – Search Engine Land Thanks to Our Sponsor Source link
Proposed EU consumer rules to force ‘marketplaces’ to reveal ‘default ranking criteria’ Read More »
Roughly three years ago, Yahoo and Mozilla announced that Yahoo would be the default search engine on Firefox in the US. That relationship ended early when Mozilla released the much-improved Firefox Quantum browser last month, with Google as the default search provider. Now, Yahoo’s parent company, Oath (Verizon), is suing Mozilla for breach of contract. Oath says that Mozilla “terminated a
Yahoo parent sues Mozilla for replacing it with Google as Firefox default search Read More »
