Excited

3 Simple Ways to Make Your Employees Excited to Come to Work Every Day

Employee engagement is one of the most highly discussed topics in the corporate world. Peruse any business media site and you’ll quickly find stories about the best places to work, the coolest companies, and the cultures that are doing phenomenal things to capture the hearts and minds of their employees. From a leadership perspective, focusing […]

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New Features In Bing Ads To Get Excited About

automated bidding, Bing, Bing Ads, Bing merchant center, Bing Shopping, bing updates, custom audiences, ecpc bidding, image extensions, in-market audiences, Industry News, SEO BLOG / Good To SEO

January 30, 2018 Last week, I presented a Bing updates webinar in partnership with Purna Virji, Senior Manager of Global Engagement at Microsoft. There were so many new features to be excited about that I had to share with our entire PPC Hero community as well. Here’s what we talked about: New Automated Bidding Strategies

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Here’s how to get executives excited about SEO

executive team, Industry, presentations, SEO BLOG, SEO proposals / Good To SEO

As an SEO expert at your company – maybe the SEO expert – you may find yourself needing to persuade executives to invest more in your company’s SEO practices. Championing SEO means successfully selling the right company leaders on the benefits, demonstrating the effectiveness and wisdom of your specific SEO strategy, and, more often than

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LinkedIn Begins Offering Video. Here Are the Top Two Reasons Marketers Are Excited

Marketing, SEO BLOG / Good To SEO

Yesterday, LinkedIn began rolling out its new video feature via its mobile app allowing users to finally be able to upload native videos. Users will finally be able to record and upload up to 10 minutes of video. Like other platforms, videos on LinkedIn will be able to be shot both vertically and horizontally. While

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Why I’m Excited For The New Google Attribution

attribution models, Google Attribution, SEO BLOG, tools / Good To SEO

June 16, 2017 You may or may not have read my post last year about how to use AdWords attribution models, but Google is stepping up their already impressive reporting game and combining their reporting tools to give you one solid platform that incorporates Analytics, AdWords, and DoubleClick. If you own a digital strategy

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