goals

A Systematic Approach to Creating Meaningful Goals [Audio]

Marketing Podcast with Colin GrayPodcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Colin Gray. He is a speaker, teacher, podcaster, and founder of The Podcast Host, among other things. He and I discuss his effective approach to goal setting. Gray creates and produces his own podcasts, helps others to create

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These 10 Community Tips Will Help You Meet Your Business Goals

What’s your goal for your small business in 2018? Do you want to improve conversion rates? Break into influencer marketing? Step up your social media game? No matter what you’re hoping to accomplish, members of the online small business community can help. Here are some useful community insights that can help you reach your new

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The 2 Truths That Reveal Why We Don’t Accomplish Our Goals (And Ultimately Accept Failure)

Growing up, failure wasn’t allowed in my household.    I remember being twelve years old, barely a step into middle school, when I caught the flu the morning of a jump rope fundraiser. My father walked into my bedroom, saw me still under the covers and said, “You’re not awake yet?”  I had committed to jumping

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How (and Why) to Use Competitors to Establish Your Marketing Goals

‘); $(‘#scheader .sc-logo’).append(‘ ‘); $(‘#scheader’).append(”); $(‘#scheader .scdetails’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#scheader .scdetails’).append(cat_head_params.sponsor_text); $(‘#scheader’).append(‘ ADVERTISEMENT ‘); if(“undefined”!=typeof __gaTracker){ $(‘#scheader a’).click(function(){ __gaTracker( “send”,”event”, “Sponsored Category Click Var 1”, “search-engine-tools-and-downloads”, ( $(this).attr(‘href’) ) ); }); } } }); }); Competitor research is nothing new to the business world. In fact, businesses have been keeping a watchful eye on their

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How to identify the best publishers to help you achieve your business goals

Building enduring relationships with the right publishers is fundamental to running a successful affiliate program. To determine who the “right” publishers are, you need to (a) understand your business objectives; and (b) have the data that allows you to understand which publishers are likely to help you achieve those objectives. Here, I’m going to walk

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