Entrepreneurs today are busier than ever, working even when they’re away from the office. A good Customer Relationship Management (CRM) program goes a long way in helping to keep track of client information, manage data on deals (both past and present) while still having access to all the tools they require to stay productive. But […]
5 Best CRM Mobile Apps for Doing Business on the Go Read More »
Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Michelle Andres is vice-president of digital media for the Baltimore Ravens. She joined the organization in 2006, and she has 15 years of experience in pro sports entertainment. She leads the franchise’s digital media strategy, including the team’s social media
Chartbeat is reporting that direct mobile traffic and traffic from Google search have both surpassed referrals from Facebook on mobile devices. This is at least partly attributable to Facebook News Feed algorithm changes that happened late last year and continued early this year. The change, in which Facebook prioritized friends and family posts over “public
Search and direct mobile navigation surpass Facebook as traffic referrers Read More »
While there undoubtedly are several factors impacting revenue, most experts say that business sites loading within 5 seconds earn almost double those doing it in 19, the average site loading time. The study has further found that sites loading within 5 seconds have: 25% higher ad visibility, 35% lower bounce rate, and 70% longer user
Apply These 6 Techniques to Improve Mobile Loading Speed of Your Business Site Read More »
Online lending platform Kabbage says it sees more mobile lending, more women and minority owned businesses seeking loans and more businesses from rural and lower to middle income communities too. Small Business Trends connected with Kathryn Petralia, president of Kabbage, to learn more about its core offering and other steps it’s taken to add value
Kabbage Sees More Mobile Lending, Women and Minority Owned Businesses Seeking Funds Read More »
If you have been following the latest marketing developments, you know everything is trending in a mobile direction. Consumers are seemingly glued to their phones and tablets. In fact, 77% of adults in the United States own a smartphone. That number is up from 35% in 2011. That’s why it’s so important for you to optimize your
How to Improve the Profitability of Your Small Business Mobile App Read More »
A shift has occurred over the past few years; digital marketers are beginning to think of mobile optimization first. This focus is valid and is due to a change in the way people are consuming information. This past year, Google rolled out a new mobile-first algorithm due to the rise in mobile use. Today, 57% of
32 Data-Driven Tips to Optimize Mobile Marketing [Infographic] Read More »
With a smartphone and the right app, a mobile entrepreneur can now develop sales and manage customers, from an initial lead to the deal close and beyond, all on the go. Here is a list of mobile apps for customer relationship management. Some of the apps are dedicated CRM platforms. Others are CRM components of
Location intelligence provider Cuebiq has released its latest Footfall Attribution Benchmarks report. The report asserts that it costs just over $23 on average for retailers and others to drive “each incremental in-store visit.” Among the several channels compared, in-app advertising was also found to be the most effective at delivering in-store customers vs. the web
Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Tim Hayden has more than 20 years of experience in experiential and new media marketing for brands in both B2B and B2C marketplaces. He was co-founder and CMO at 44Doors, which developed a mobile marketing platform and mobile marketing services
