An opted-in first-party relationship must be established before any tracking or measurement occurs. Source link
Report: Facebook Pixel adds first-party cookies option for advertisers Read More »
Facebook is renaming its Canvas ads, now calling the mobile ad unit “Instant Experience” ads and is building out pixel capabilities around the newly named ad product. “We are also introducing new ways for businesses to understand their customer’s progression from seeing an Instant Experience to completing a purchase, and opening new opportunities for businesses
Facebook renames Canvas ads ‘Instant Experience’ ads, gives them pixel capabilities Read More »
Facebook has become a staple within marketing plans across many industries. The ability to reach their enormous user base using behavioral and demographic data allows you to expose your advertisements to an extremely targeted audience. Yet there are even more benefits to advertising on Facebook that many brands are not taking advantage of, perhaps because
How to take advantage of Facebook’s Advanced Matching Pixel Read More »
Quora is out with some updates to its ads platform this week. On Wednesday, the question-and-answer social platform announced the release of multi-event conversion tracking, view-through attribution and an update to its reporting interface. Here’s a look at the new features. Multi-event conversion tracking Using Quora’s tracking pixel, advertisers can now track and optimize against
Quora’s ad pixel now supports multi-event conversion tracking Read More »
You are using Google Spreadsheets for budgeting and project management but did you know that the same sheets application can help you create impressive pixel paintings in minutes? The Google blog recently published a story of two illustrators who created a bright and beautiful wall mural using Google Spreadsheets. Marina and Mallory connected on Google Hangouts to plan and sketch
How to Create Pixel Drawings and Emoji Art with Google Spreadsheets Read More »
When it comes to collecting and leveraging social media data to market a business, Facebook is the king. The Social Network is always learning more about users and what makes them react to marketing messages, and evolving its ad products in-step. To provide further insight to marketers, Facebook created the Facebook Pixel which helps marketers measure
How to Install the Facebook Pixel on a WordPress Website Read More »
Remember when Snapchat CEO Evan Spiegel said that they wanted to avoid the ‘creepy’, intrusive ad tactics employed by other social networks? The company’s opinion looks to have changed on this – Snapchat has announced that they’re now looking to roll out a new ‘Snap Pixel’, a conversion tracking tool which will enable advertisers to
Snapchat Adds ‘Snap Pixel’ to Track Ad Response, Showcases New Lens Option Read More »
Heading into the holiday shopping season, Snapchat is giving performance-minded marketers a way to track whether the customers visiting their sites may have come after seeing a brand’s ad on the mobile app, even if they didn’t directly engage with the ad to visit the site. On Wednesday, Snapchat unveiled the Snap Pixel, a conversion-tracking
Google (NASDAQ:GOOGL) introduced a slate of new products Wednesday, including its new smartphone the Pixel 2. Arguably the most interesting technology is the Pixel Buds, which are earphones that can reportedly translate foreign languages in real-time. Google Pixel Buds Translation Functionality Priced at $159, the same as its rival Apple’s AirPods, the new wireless earbuds
Google Pixel Buds Offer Real Time Translator for Business and Other Users Read More »
The Pixel 2 from Google (NASDAQ:GOOGL) is finally here, and if you are a small business that relies on images and videos, you are in luck. The one selling point Google and virtually every review of the Pixel 2 are touting is the fact the new phones have the highest DxOMark Score ever. Simply put,
Google Pixel 2 Smartphone is Here, Can It Help Your Small Business? Read More »
