Taking your small business online is a big deal. It means you’re staking your claim in the digital world and letting the online masses know you exist, however you can’t just set-and-forget your digital marketing. You have to actively manage your online reputation to ensure what people see when they search for your business is what […]
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Repurposing your blog content is an amazing way to generate more buzz and more traffic to your website. When it comes to trying to get your message out to your audience, there is no better way than blogging. Having a blog on your business website can increase the amount of authority you have in your
It happens to every AdWords practitioner at some point. We launch our campaigns, split out exact match and broad match, mine for queries, work on expansions, test different initiatives, run betas, etc. – and then we hit a wall. What do we do next? How do we continue to push forward and scale our paid
3 ways to scale your SEM efforts when you are hitting a wall Read More »
Blogging requires an inspiration to consistently publish high quality content that your target audience wants to read, share to their colleagues and helps your site earn links from relevant blogs/sites. Generating better blog post ideas is a skill that can be learned easily and improved through research, reading content marketing blogs and investing on data-capturing
The landscape of the modern workplace has changed a lot in the past ten years. Once upon a time you had to find shady crafting companies or secret shopping positions if you wanted to work flexibly and from home. Now we’ve seen a powerful trend emerging. In 2015 the number of US workers who had
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Giving away knowledge is the most effective way to build a solid brand presence. But is it just about writing and publishing blog posts? It might have been sufficient to start a niche blog to build authority ten years ago. These days, you’ll need to go the extra mile. Here are 6 ways to turn
6 ways to turn your website into a niche knowledge hub Read More »
