BuzzFeed

BuzzFeed’s restructure puts focus on commerce & brand partnerships – but at what cost? – Econsultancy

The recent layoffs at BuzzFeed have prompted a great deal of discussion, speculation and alarmed commentary, particularly from those in the journalism industry, about whether one of the most well-known new media companies still has a future. The widespread restructuring has seen a total of 15% of the company’s workforce laid off, with the impact …

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Has Twitter Changed it’s Mind on an Advertising Transparency Center?

In October 2017 Twitter announced an Advertising Transparency Center saying “that it will offer everyone visibility into who is advertising on Twitter, details behind those ads, and tools to share your feedback.” As of this date, there has been no Ad Transparency Center nor any updates on its progress. Twitter previously said the Transparency Center will …

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facebook original video

Facebook Offers $250,000 for Original Content, Partners With Buzzfeed and Vox

Social media giant Facebook has started to farm out original content as it linked up with Buzzfeed, Group Nine Media, Vox, and others for its future video service. Reports revealed that Facebook is planning to roll out two types of video content. First is a 20- to 30-minute episode, where it holds sole proprietary rights. …

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