Starbucks CEO Kevin Johnson isn’t worried about competitors in the fast-growing coffee market in China. He says that competition is actually broadening the addressable market by introducing tea drinking Chinese to coffee. Starbucks has nearly 3,700 stores in China already and is generating double-digit transaction growth. For Starbucks, their growth in China and around the […]
Starbucks CEO Kevin Johnson says that cannabis-infused beverages are not on the roadmap. However, he seems open to that possibility in the future. “You can’t get a cannabis triple venti today,” said Johnson in an interview on CNBC. “Certainly we’re well aware of what’s happening around CBD and THC and all the trends in the
Starbucks has dramatically increased the use of AI-powered customer insights to drive growth, says Starbucks CEO Kevin Johnson. During the most recent holiday season, Starbucks made data-driven decisions on a variety of items from the type of holiday cups they were offering to how they promoted gift cards, all designed to increase sales. Johnson credits
