Five steps to creating an effective process that generates results It’s difficult to argue with the benefits that good content marketing can deliver for businesses. We have talked regularly here on Smart Insights about the opportunities provided by great content and how it fuels many inbound marketing techniques, including: SEO Paid search marketing Social media […]
Why are some of us seemingly more productive, driven, and efficient than others? My experience — and the ideas I’ve picked up from others — shows me that we take more efficient action when we are aware of four basic prompts: What matters? Why does it matter? When will it get done? How will it
How I get more done using these four simple prompts – Red Lemon Club Read More »
When do you start your content distribution planning? Don’t be ashamed to tell me. I promise I won’t tell anyone—it can be our secret! Many content marketers start their content distribution process sometime after creating their content and hitting publish. Some wait even longer to distribute their painstakingly crafted messages. To boost your results in
5 Content Distribution Planning Secrets You Need To Boost Results Read More »
When approaching a new website design or refresh, there are more aspects of the process that need attention besides design elements like color or type. Planning is required to ensure that your website design elevates your brand and gives the user a voice. I would venture to guess that a large fraction of designing for
I know what it’s like to go through the day disorganised, and without knowing what I’m doing. I know how a day can be swallowed whole by the lure of tasty and stimulating distractions. I know the frustration of having a busy day, and working hard, yet feeling like I’m running in one spot not
The New Year is upon us, full of personal plans made with the best intentions. It also represents a time for businesses and teams to take stock and plan for the coming year; the difference being that unlike personal plans, business plans cannot remain unfulfilled. Many of you will be looking to 2018 with a renewed
Preparing your SEO strategy for the year ahead: 5 key checks Read More »
geralt / Pixabay 200-page business plan documents are cumbersome projects that often render themselves obsolete in a fraction of the time it took to initially create the document. Declaring business plans “dead”, however, removes too much of the responsibility around planning as an entrepreneur, often misleading entrepreneurs into thinking that they don’t need to do
How to Use ‘Lean Planning’ to Develop Your Business Read More »
