Podcast

Putting the Person in Personalization

Michelle Huff: Can you tell us more about Evergage? Andy Zimmerman: We provide a platform that helps companies personalize the digital experiences for each of their website visitors or their logged-in users, based on who they are and what they do. Companies use this to improve engagement, boost their conversions, and improve customer loyalty. Michelle: […]

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Enhance Your Life With a Side Hustle

Marketing Podcast with Chris GuillebeauPodcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Chris Guillebeau. He is an author, blogger, and speaker and is known for books such as The Art of Non-Conformity and The $100 Startup. He is also the founder of the annual World Domination Summit. He and I discuss his

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3 Digitial Marketing Techniques to Get Brand Exposure

3 Digital Marketing Techniques to Get Brand Exposure Every brand develops in its own unique way. However, successful businesses share common marketing elements. If our blog has taught you anything, you know social media advertising is a must-do for small and large companies alike. But the buck doesn’t stop there. Strategizing social and growing your

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The Hidden Personality Types That Drive Everything We Do

Marketing Podcast with Gretchen RubinPodcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Gretchen Rubin, she writes on habits and happiness. She is the author of a number of New York Times Bestselling books including The Happiness Project and a new book, The Four Tendencies. She and I discuss

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Sonic Branding and the New Rules of Marketing and PR

Marketing Podcast with David Meerman ScottPodcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is David Meerman Scott, one of the pioneers of inbound marketing and author of many books including the 6th edition of The New Rules of Marketing & PR. The New Rules of Marketing & PR has been translated into

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8 Marketing Podcasts You Should Subscribe to and Listen to Right Now

Anyway, there are hundreds of thousands of podcasts out there, and several hundred of those are marketing-related shows. So, what were my criteria for choosing this list? Value Added First, they needed to be a value-added investment of your time. By that I mean the show should regularly offer a takeaway or two that you

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